Equip your non-technical users with self-service business intelligence tools

Accessing hidden insights from data has never been easier.

Business intelligence has changed over the last few years.

A business intelligence analyst used to be a highly technical job. Retrieving, measuring, and conceptualizing data for the entire business to use effectively wasn’t as simple as setting up a few organizational applications.

These days, business intelligence can still be a complex position for larger businesses — but it doesn’t have to be.

Make reporting easy

Modern BI tools allow key decision-makers, salespeople, and other front-line workers to easily create and access reports, visualizations, dashboards, and more without the help of IT.

Let’s face it: promoting a data-driven culture is hard when the process of using data isn’t easy. Business users shouldn’t have to wait on data scientists to gain critical insights from data.

Gain deep insights using machine learning

Machine learning can pick up on trends that are hidden from plain sight. Time is a limited resource for humans when it comes to analyzing data, but not for machine learning.

Machine learning can go through massive volumes of data exponentially faster than humans to pick up on patterns that decision makers will want to pay attention to.

Analyze data without code

Empower everyone in your team to make better decisions backed with data.

Data in itself is not valuable. It’s only useful when users can turn it into actionable insights. With advancements in low-code solutions and self-service analytics BI tools, more non-technical users have access to data in a helpful way.

Benefits of modern Business Intelligence (BI)

Base decisions on facts, not hunches

BI tools give decision-makers access to key insights and trends that would otherwise be very difficult to notice. Back up data-driven decisions with easy-to-create reports that are simple to share with key stakeholders.

Integrate data across your organization

BI tools aim to give everyone across the organization access to the same data—commonly referred to as a single source of truth. That way, reports and decisions are made using the same data for more consistency and accountability.

Promote a data-driven culture

Make it easy for your workforce to see what’s working, what’s not working, how consumers are responding, and much more. BI reporting gives more non-technical key decision-makers access to data in a meaningful way.

More accountability

BI tools give managers more visibility over their team.

Easily spot trends among top performers. Likewise, identify areas of improvement for low performers. Equip your team with the data necessary to track and hit KPIs.